An additional way to generate revenue with your online course is to offer the option of Course Gifting 🎁 🤩 . We make this process extremely easy for you and it takes only a matter of minutes to turn this feature on and make it available.
📌 NOTE: When a customer buys your course using the Gift Option, the buying customer will NOT gain access to the course. They are only making a purchase on behalf of a separate customer which gets added to your Teachery account.
⚒️ Setting Up Course Gifting
This is definitely the easiest part of this feature! All you have to do is toggle ON the "Add Gifting Option (+)" button on any Teachery Payment Page and you're done ✅.
If you want to customize the course gifting text that goes along with the checkbox a customer will click, we allow you to do that too. If you need to include any specific terms just for buying a course as a gift, feel free to hyperlink the text to any page on your website or a document you want a gift purchaser to read before buying.
🤔 What Do Your (Gift Buying) Customers See?
Once you've toggled ON the "Gifting Option" your customers will have a checkbox to click on your Payment Page. When they click that ☑️ a new set of fields will appear right on the Payment Page immediately:
The new fields that are displayed are as follows...
Recipient's First Name
Recipient's Last Name
Recipient's Email Address
Confirm Recipient's Email Address
Course Welcome Email (Send Now or Schedule Later)
The rest of the Payment Page fields are exactly the same as they were before 👍 👍 .
🔮 What Happens After A Gifting Purchase?
Your (gifting) customer will fill out all the Payment Page fields, and purchase information, and will end up on a "Success!" page. Here's an example of what the text and associated message looks like (the page will include your Course Header Image above this text):
☝️ While in the course editor in the Payment Pages section, you'll find a "Success Page" where you can customize the copy.
📬 Gifting Customer and Course Recipient Emails
Gifting Customer - A payment receipt will immediately be sent to the Gifting Customer from Teachery. This email cannot be customized, but it is very simple and contains the information the gifting customer submitted on the Payment Page. If you have Stripe checkout receipts turned on, the gifting customer will also receive a Stripe receipt email.
Course Recipient - The recipient of the gifted course will receive a Course Welcome Email to access the course based on the setting chosen by the Gifting Customer. If it was scheduled for immediate delivery, the Course Recipient will have immediate course access granted. If the Welcome Email is scheduled in the future, Teachery will send that Welcome Email at the specified date and time (and that's when course access will be granted to the recipient).
🛒 Customer Activity for Gift Purchases
When viewing your Customers Page, in the activity feed you'll notice a "🎁 Gifted by: email address" in the Lifetime Value column for any gifted purchase.
If you need to issue a refund to the Gifting Customer, you can do so in the Customer Profile just like any standard customer. If you need to revoke access to the Course Recipient (the Customer that gets created in Teachery) that can also be done in the Actions menu within the Customer Profile.
🤑 What About Course Affiliates and Gifting Courses?
Great final question! Course Affiliates will still get credit for any gifted purchase with no extra work required on your part. A gifted purchase OR a direct (standard) purchase are treated the exact same way. Easy peasy!
Happy course selling and don't hesitate to reach out to us via the support chat bubble 💬 if you have any questions about the Course Gifting feature.