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Upsells, Bundles, and Course Hubs
Using Upsells to Bundle Courses with Fixed OR Recurring Payment Options
Using Upsells to Bundle Courses with Fixed OR Recurring Payment Options

Want to give your customer multiple courses with just ONE checkout? Here's how to use Upsells to sell a Course Bundle.

Jason Zook avatar
Written by Jason Zook
Updated over a week ago

πŸ“ NOTE: If you haven't read/watched our Upsells Introduction help doc, please check that out first to familiarize yourself with our Upsells feature.

This is where our Upsell feature gets REALLY FUN! 🀩 πŸ‘€

For all you Teachery users that are looking to bundle a handful of courses together, this is the option for you!

Let's share an example Course Bundling scenario and say you have the following courses in your account:

  • Main Course: Ted Lasso's Biscuit Recipe Course

  • Course #2: Roy Kent Fanclub Course

  • Course #3: Keeley Jones' Branding & Marketing Bonanza Course

  • Course #4: Sam Obisanya's Guided Meditations

  • Course #5: How To Work Anywhere with Leslie Higgins

You want to take all FIVE of these courses and give someone access via ONE PURCHASE - We can make that magic πŸͺ„ ✨ happen with just one Upsell!


STEP #1: Create your Upsell and add ALL the courses you want to be included in the bundle.

Because you read through Option 1️⃣ you are very familiar with the simple steps of creating your Upsell, right πŸ˜‰?

BUT... before you finish creating your Upsell you have a decision to make:

❓❓ Do you want your Upsell Bundle to have a purchase price OR do you want your Upsell Bundle to simply be included (for $0) on a specific Payment Page?

There's no right answer here, you have two choices! Let's go over both!

***

STEP #2a (Upsell Price): Use the Upsell Price to sell your bundle of courses.

For this first choice, you're going to use the Upsell itself to price your bundle of courses. Here's our example:

  • You have a $250 Payment Page for your course

  • You have a $400 Upsell Bundle (discounted to $100) of 4 additional courses

  • The TOTAL amount of revenue you're trying to generate with this bundle of 5 courses is $350

All you would have to do is set your Upsell Price to $400 and Upsell Discount to $300 OFF. After you set these prices and click the "Create Upsell" button, you'll have this Upsell ready to go:

Great job πŸ‘! Now, we have to place that Upsell on the $250 Payment Page. If this Payment Page hasn't been created yet, go ahead and do that. If the Payment Page has been created, you're one step ahead.

Either way, once you have your $250 Payment Page you can click in to edit it and scroll down to find the "Add Upsell Display" button, and add your Upsell Bundle:

Don't forget to customize your Upsell Display with an image and some helpful text to show how amazing your bundle offer is.

Once that's done, you are ready to promote the Payment Page and your Upsell Bundle of 5 total courses! πŸŽ‰


STEP #2b (Payment Page Price): Use the Payment Page Price to sell your bundle of courses. This option is especially useful for recurring payment bundles!

⚠️ IMPORTANT: In this example, because you are using a $0 Upsell to add multiple courses to your customer's order, they MUST click the Upsell checkbox on your Payment Page to get access to the courses. If your customer forgets to click the Upsell checkbox, you can manually add the courses later on.

For this second choice, you're going to use the Payment Page itself to price your bundle of courses and your Upsell Price will be set to $0.

Here's our example:

  • You have a $30/month (x12 months) Recurring Payment Page for your course

  • You have a $0 Upsell Bundle of 4 additional courses

  • The TOTAL amount of revenue you're trying to generate with this bundle of 5 courses is $360 over 12 monthly payments

πŸ’° Note: You do NOT have to use a Recurring Payment Page (you could create a fixed one-time $360 Payment Page for this example as well).

With this option, when you are creating your Upsell Bundle, you will set the Upsell Price to $0 (and leave the Upsell Discount blank). Once you hit "Create Upsell" your Upsell Bundle will be ready for placement:

Awesome, you've created your $0 Upsell Bundle, now it's time to add it to your Recurring Payment Page πŸ‘.

If this Payment Page hasn't been created yet, go ahead and do that. If the Payment Page has been created, you're ready to rock and roll. On your $30/month (x12 months) Payment Page scroll down and click the "Add Upsell Display" button and add your $0 Upsell Bundle.

Once added, you can Preview/View your Payment Page and this is what your Upsell section will look like:

And that's it! 🍾 πŸ₯³ Grab the URL for your Recurring Payment Page, share it with your customers, and when a customer purchases (and checks the Upsell box!) they get your Upsell Bundle - WAHOOOO!

🚨 LAST NOTE: You absolutely can have a Recurring Payment Page with an Upsell that is more than $0. In the examples above, we could've easily had the first $100 Upsell added to the Recurring Payment Page, no problem at all!


πŸŽ₯ Watch the Video Walkthrough of Course Bundles with Upsells

Use the chapter markers on the timeline of the video to jump to the specific STEPS that were outlined in the text above.

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